How to tell if your business is ready for evergreen revenue
Are you ready for the peace of mind that comes with an automated sales funnel? There are five checkpoints your business needs...
Grow Your Business
How Zapier helped us increase revenue by $350,000
How to use Zapier to automate those “important but not urgent” tasks that grow your online business.
Shane Parrish: Make it a little less about luck every day
The founder of Farnam Street on how to think long term, why he stopped doing Facebook Ads, and growing 50% each year.
That time HQ Trivia gave us a master class in how not to handle the press
Eventually you’ll get large enough that reporters will ask you for an interview. How you handle it could mean the difference between...
Write like a human: 3 keys to writing sales emails that don’t suck
Flipping to the sale in your email funnel is just a matter of writing like a real person (and not a sales...
10 ways to start a business when you don’t have enough time
Balancing a full-time job and a family while starting a business is tough. So we asked our students how they manage.
We offered our first discount in 8 years. It didn’t go well.
Sometimes there are no easy answers to why something did or didn’t work.
How I moved my pitch earlier and increased revenue 89%
Your audience is most ready to buy after they opt into your list. So give the people what they want!
How to use money to buy back your time
As your business grows, your time becomes increasingly valuable. So why are you still doing stuff you could easily outsource?
How a $100,000 sales page is made
Be a fly-on-the-wall and learn how we use customer research and the “Guilt Trip Test” to write sales pages that convert.
Confessions of a 6-figure copywriter: Here’s how to hire me
Pricing breakdown and hiring checklists for when you decide to hire your first copywriter.